Laura Garnett

Executive Performance Strategist, Garnett Consulting

“What am I best at? What am I meant to do? How can I create the kind of career and success I dream about?” Laura Garnett asked herself those questions early in her career in her quest to find the work that was right for her. After working for two authors in the personal growth space, she realized that what excited her was helping people discover who they are and how they could use that information to enhance their careers.

When we met Laura, we were struck by how passionate she is about helping leaders develop their self-awareness and self-knowledge — and lean into what makes them different, so they can lead more authentically and honestly. We’re big believers that building people-first businesses starts within ourselves, so Laura’s approach really resonates with us.

Before launching her company, Garnett Consulting, Laura built her marketing and branding skills at companies like Capital One, American Express, and Google. Armed with the knowledge she gained in her career, she wrote two books, The Genius Habit and Find Your Zone of Genius. Her work guides CEOs, executives, entrepreneurs, and teams to identify their genius (what they are best at) and their purpose (the impact they want to make on the world). Then together, they create a plan to use those skills in their day-to-day lives.

Laura believes that “greatness is within everyone” and that work can be one of the most rewarding aspects of life. It’s no wonder that she helps others answer those questions she asked herself in the beginning.

When she’s not helping others own who they are and finding their dream jobs, she fills her days with reading about the science of love and happiness, self-tracking in the pursuit of self-knowledge, and sugar-free desserts.

🤓 I geek out about…

Owning who you are in every aspect of life, maximizing my own and others potential in their careers and in their relationships, achieving visions and goals in half the time I or others expect. I am a growth junkie and constantly analyzing my own and others habits and behaviors. I geek out about building the Genius Habit (a habit of being who you are), rewiring our brains, creating visions, experiencing more joy then I can imagine, happiness, emotions, the science of love and success, psychology, diversity and inclusion, anti-racism, social sciences, data, tracking everything, sleep hygiene, healthy eating, longevity, sugar-free desserts

🎒 I collect…

Data via research and reading, virtual books and virtual everything because I want a clutter free space and home

💬 My friends ask my advice about…

Work, performance, work experience refinement, relationship clarity, identifying their blind-spots, seeing unconscious repeated behavior patterns, identifying their Zone of Genius in 15 min, Uncovering their core emotional challenge, where the best restaurants are in NYC

🧰 How my weird obsessions show up in my work…

My performance trackers are a way to analyze and get data on things like your work performance, motivation, job hunting process, how often you’re being who you are in your relationship and how often you’re showing up as you are at work. I want everyone I work with both on my team and with clients to be in their dream jobs and dream relationships.

🌱 What form(s) of growth is/are most important for your company?

Making sure that I’m regularly engaged intellectually with the thinking and problem-solving I’m doing and that I’m having an impact in the world that is aligned with my purpose. If that is happening, things are moving in the right direction. I also monitor growth metrics to see if my team and I are moving forward and growing consistently. There should be a balanced combination of both individual engagement and purpose and consistent business growth for myself and my team.

🌤️ A thing that makes me hopeful about the future of business:

Companies taking diversity and inclusion seriously, people owning their desires to love work, job-hopping being a positive and psychological safety of every employee being a priority.

💭 I wish more companies would…

Walk their talk and that executive teams would model the behaviors they want from their teams boldly

💛 How can companies and industries take better care of people?

Give them budgets to manage their own career development and the autonomy to hire their own executive coach or to participate in a group leadership development program.

❓ A question I love:

How often are you energized by the work that you’re doing?

🚶 I would walk/drive/travel 500 miles to…

Have a life-changing or mind expanding experience.

You can connect with Laura at